Ed Lee is Director of Strategic Marketing with an international SME specialized in automotive and industrial component manufacturing. He is responsible for the marketing, research and strategic business initiatives.
Previously, Ed was a Director in the London office of Simon-Kucher & Partners, a global management consulting firm where he helped market-leading companies problem-solve growth questions including pricing products. capturing actionable consumer insight and improving salesforce effectiveness. He has worked with clients from the B2B services, consumer goods, retail and technology industries. He was also speaker and advisor for the London academy of the global mobile tech start-up accelerator, Wayra, an initiative founded by global telecommunication company, Telefonica. He worked with start-up on a range of go-to-market topics including pricing and marketing strategy.
He holds a BA from UC, San Diego, Masters of Science (MSc) from the London School of Economics and an MBA from Oxford University.